Marvel's Avengers: Endgame Encore grossed RMB 83.8 million ($12.5 million) to top the China box office over the Sept. 25-27 pre-holiday frame.

Marvel Studios' "Avengers: Endgame Encore" led mainland China's box office over the Sept. 25–27 weekend, grossing 83.8 million yuan ($12.5 million) ahead of the national holiday moviegoing period.
The weekend performance pushed the superhero blockbuster's cumulative lifetime haul in China to $647.8 million. The re-release secured the top spot during a quiet frame as theatrical exhibitors prepared for major domestic film debuts scheduled for the upcoming national holiday week.
Weekend theatrical figures
Domestic Chinese productions filled out the remainder of the box office chart during the three-day reporting window. Production company Dirty Monkeys secured a top position with its war comedy-drama "Once Upon a Time in the Middle," which finished behind the Marvel tentpole.
The late September box office frame serves as a transition period for Chinese cinema chains. Ticket sales for the Sept. 25–27 weekend reflected standard pre-holiday viewing patterns across the country.
- Top theatrical release: Avengers: Endgame Encore
- Three-day weekend gross: RMB 83.8 million ($12.5 million)
- Reporting frame: Sept. 25–27
- Cumulative China haul: $647.8 million
- Key runner-up film: Once Upon a Time in the Middle
Pre-holiday box office dynamics
Chinese movie theaters routinely experience shifting audience engagement during the final days of September. Major domestic distributors strategically hold high-profile releases for the lucrative Golden Week holiday period starting Oct. 1.
This distribution schedule creates theatrical space in late September for special theatrical re-releases, studio holdovers, and secondary titles before national holiday crowds arrive at theaters.
With $647.8 million generated in mainland China, "Avengers: Endgame" continues its run as one of the highest-grossing foreign theatrical releases in the history of the Chinese film market.
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