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MarketWatch says Guides team works separately from news desk, earns link commissions

MarketWatch clarifies its Guides commerce newsroom works independently from its news desk and earns commissions on certain article links, enhancing transparency.

MarketWatch said its Guides team works separately from its news desk and earns commissions on some article links.

The research and commerce newsroom, branded MarketWatch Guides, is staffed by editors and researchers who are distinct from the publication's news reporters. The division focuses on product reviews, buying guides and other commerce‑related content.

Editorial separation

MarketWatch described the split as a way to keep commercial content independent of its core news reporting. By maintaining separate editorial lines, the company aims to avoid conflicts of interest between market analysis and product promotion.

Quentin Fottrell, a contributor to MarketWatch’s Moneyist column, provides personal‑finance advice and answers readers’ money questions. His work appears alongside the broader commerce coverage but is not produced by the Guides team.

Revenue disclosures

The site disclosed that it receives a commission when readers click on certain links within Guides articles. Those links may lead to partner retailers or service providers. MarketWatch said the practice complies with industry standards for transparency.

Readers can find the disclosure notice on the Guides section of the website, where the commission policy is outlined in plain language.

MarketWatch also noted that its news team continues to operate under traditional journalistic standards, with no direct financial ties to the commerce content. The company said the separation helps preserve editorial integrity across both divisions.

Analysts note that such a model is common among digital media outlets that blend editorial and commercial content, but the clear delineation between teams is intended to reassure audiences about the independence of market reporting.

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